Publishers might have to start paying Facebook if they want anyone to see their stories – Recode

Cibo per le autorità Antitrust di mezzo mondoLink articolo originaleArchivio di tutti i clip: <a href=""> (Notebook di Evernote).Publishers might have to start paying Facebook if they want anyone to see their stories Facebook’s latest test should terrify publishers. by Kurt Wagner Oct 23, 2017, 3:11pm EDT Justin Sullivan / Getty Facebook may make it harder for people to see publishers’ stories, unless those publishers pay to promote them. As part of a new test in six countries, Facebook is taking content from publishers and businesses out of its main feed. Instead, those posts will exist in a separate, hard-to-find feed that Facebook recently launched for discovering new stuff, called the “Explore Feed.” Code Media is coming to Huntington Beach, CA, Feb. 12-13. If you make media, monetize it or get it in front of people, you’ll want to be there. Register Now The Explore Feed’s purpose is to show users posts from people or publishers they don’t follow, in the hope that they’ll find new stuff they wouldn’t otherwise see. In some countries, though, the social giant is also testing putting all publisher content in this secondary feed, even if you do follow those publishers. Facebook says the point is to give people two feeds: One with stuff from their friends [...]

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